How to Disclose Your Affiliate Relationship
Affiliates are legally and ethically required to clearly and conspicuously disclose when they may receive financial compensation or bonuses for recommending a business.
The 4 Key Principles of Clear Disclosure
According to the Federal Trade Commission (FTC) guidelines, disclosures must meet the following criteria so consumers can make informed choices:
Use plain language. Avoid vague jargon like "collab" or obscure acronyms. State straightforwardly that you earn compensation.
Do not bury disclosures in fine print, hidden tooltips, low-contrast text, or behind long "Read More" expandable blocks.
A regular local business owner should instantly understand that you receive a commission if they sign up.
Place the disclosure in close proximity to the recommendation or affiliate link before the reader takes action.
Ready-to-Use Disclosure Examples
Feel free to use or adapt these tested disclosure statements for your content and communications:
This page is provided solely for educational and informational purposes and does not constitute individualized legal advice. Affiliates are independently responsible for complying with all applicable federal, state, and local laws, including FTC endorsement guides and commercial communication rules.
For full terms, please review our Affiliate Program Agreement and Affiliate Marketing Guidelines.
